E-investing

As you begin marketing with email, you’ll see this expression: opt-in rate. Essentially, it is the conversion rate of site visitors who choose to subscribe, or opt-in, to your email list. Learn more about opt-in and opt-in rates. Recent Articles | Free Newsletter | Connect with Bryan on LinkedIn, Twitter Facebook

Tweet Until now, we had graduated from using Facebook for socializing to using it for advertising; and then we went on to use it for brand building and promoting our websites. Now the time has come to bring your shop down to Facebook. Make this the one – point – medium of contact, selling, buying, [...]

Jim establishes by a series of case studies that Attention marketing does, in fact, work. And it’s not very hard, and it certainly isn’t expensive. If you have a business or are thinking about starting one – you need to get this book. Now, I know what you’re thinking. I run a muffler shop / [...]

So here’s the question: Why should I take my traditional company online? First of all, let’s clarify something. In the sense of this article a “traditional company” is one with a physical location and sells either in person or by phone or mail. They may or may not have walk-in customers. Essentially, a traditional “brick-and-mortar” [...]

A well built squeeze page will dramatically boost your opt-in rate to your newsletter subscription. It is a form of a landing page and focuses on converting site visitors into subscribers. Building your subscriber list willimprove your email marketing campaigns. Learn more about squeeze pages. Recent Articles | Free Newsletter | Connect with Bryan on [...]

Author Anastasi covers three key areas in each chapter: The business concept The execution of the concept The tools needs to execute the concept successfully Seldom do you find all three components in a book. Most authors explain concepts and approaches. Some explain how to carry it out. Seldom do any actually recommend good tools [...]

Tweet I have often heard that just a few words can inspire more thoughts than a few pages can. Well, maybe that’s because we are often too lazy to read whole pages when we can always opt for a shorter synopsis. Or, the more likely reason, it’s because we are drawn in by key words that [...]

I just completed the review of The Laptop Millionaire by Mark Anastasi. And it is really good. While there is a bit of the squeeze page approach to some of the testimonials, the approaches and tools he recommends are solid. And he isn’t trying to sell anything – except the fact that this can really [...]

Tweet There is a raging debate over the use of private cloud vs. public cloud computing solutions. Since the cloud is not a one-size-fits-all solution for enterprise data management, it’s likely that most businesses can benefit from a hybrid approach. Still, for many businesses dealing with massive sets of data requiring extra layers of security, [...]

Thinking about taking your offline business online? It can be a scary transition but when you consider all the benefits, it is all worth it. There may be more reasons to take action than you realize. Check out: 9 Reasons to Put Your Offline Company Online Recent Articles | Free Newsletter | Connect with Bryan [...]